Are all people wearing trendy colorful bracelets aware of the deep meaning of their accessory? Do they realize how much work, enthusiasm and effort, how much pain and grief is associated with breast cancer bracelets?
The first person who wore a pink breast cancer bracelet was Lance Armstrong. The winner of the tour-de-france, he managed to draw attention to the bracelet, which symbolized struggle against the illness, which he used to suffer himself.
Breast cancer bracelets look like that:
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The color is also symbolic here. Pink has always been associated with girls, with feminity in general.
Breast cancer bracelets are also available in various design and material (with pearls, Swarovski Crystals, beads, silver).

In the twenty-first century breast cancer culture became more sexualized. There appeared bracelets with "I ? Boobies" and "Save the tatas" etc. This way they wanted to involve more young people.
By the way, students of the Kelowna middle school are not allowed to wear these breast cancer bracelets because the school considers the "I ? Boobies" slogan inappropriate.
Breast cancer bracelets are needed to raise awareness among people.
What are the positive consequences of the breast cancer awareness?
Awareness is knowledge, getting as much information as possible. And knowledge is power - "scientia potencia est". All that is done not to keep the society in fear. Quite the opposite. Breast cancer awareness means:
. people get to know about breast cancer symptoms and its treatment
. it leads to earlier detection of the disease
. the raised money provides better and cheaper treatment
. higher number of breast cancer detected
Breast cancer awareness is associated with its symbol - a ribbon. The ribbons, by the way, vary in meaning according to its color. A puzzle ribbon, for Example, stands for autism awareness.

A pink ribbon reminds us of people, suffering from breast cancer.
But the pink ribbon and the breast cancer bracelets are not the only symbols in the anti-cancer campaign. There are also blended value objects like teddy bears, mugs or clothes that have been repackaged or redesigned for that purpose. Buying such products you simultaneously donate to a breast cancer organization.
Anti-breast cancer movement is supported by many individuals, groups, as well as huge organizations. You can also be part of the campaign, just buy one of fashionable breast cancer bracelets.